About

New Design Studio is a hybrid of design practice and research laboratory that explores the potential of design for service and policy at the Design Department in UNIST. We work with various stakeholders with an aim to help create strategic alternatives for more sustainable future of our society.

뉴 디자인 스튜디오는 울산과학기술원 (UNIST) 디자인학과에서 서비스와 정책을 위한 디자인의 가능성을 실험하는 컨설턴시이자 연구소입니다. 뉴디자인 스튜디오는 다양한 이해관계자와 함께 지속가능한 사회를 만들어 가기 위한 전략적 대안을 고민하고 견인합니다.

Our PeopleOur People ↘ PartnersPartners ↘
Works
CampusCup

iF Design Award | 2026iF 디자인 어워드 | 2026

CampusCup캠퍼스컵

Participatory reusable cup service to reduce single-use cups on university campuses

대학 캠퍼스 일회용 컵 사용을 줄이기 위한 참여형 다회용 컵 서비스

Read More ↗Read More ↗
울산컵: 순환컵 친환경성의 조건

Studio Project | 2023-2024스튜디오 프로젝트 | 2023-2024

Ulsan Cup, just less bad?울산컵: 순환컵 친환경성의 조건

Our reusable cup pilot in Ulsan, South Korea emitted more carbon than the disposable cups it replaced. Here is what the numbers showed, what the field taught us, and what we would ask cities to do differently.

회수율, 순환량, 세척, 운송을 따져 본 울산컵 14개월의 기록과 정책 제안

Read More ↗Read More ↗
Prototyping the future of sustainable science museum

Project | 2024프로젝트 | 2024

Prototyping the future of sustainable science museum과학관의 지속가능성을 위한 새로운 상상

A zero-waste souvenir shop prototype that communicates science at Gwacheon National Science Museum

국립과천과학관의 과학을 전하는 '버릴 것 없는 미래 과학상점' 프로토타이핑

Read More ↗Read More ↗
Why we failed

Conference paper | 2024Conference paper | 2024

EN only

Design Research Society Conference ProceedingsDesign Research Society Conference Proceedings

Why we failed: Exploring the context of establishing a living lab in Korea by Seongbeom Kim & Seungho Park-Lee

Why we failed: Exploring the context of establishing a living lab in Korea by Seongbeom Kim & Seungho Park-Lee

Read More ↗Read More ↗
Participatory Futuring with Citizens

Journal paper | 2024Journal paper | 2024

EN only

International Journal of DesignInternational Journal of Design

Participatory Futuring with Citizens as One Way of Designing for Sustainability Transitions of a National Art Museum in Korea by Hyori Lee, Minju Han, Byeongkuk Kwak & Seungho Park-Lee

Participatory Futuring with Citizens as One Way of Designing for Sustainability Transitions of a National Art Museum in Korea by Hyori Lee, Minju Han, Byeongkuk Kwak & Seungho Park-Lee

Read More ↗Read More ↗
Imagining a Carbon-Neutral Science Museum Through Futuring with Citizens

Project | 2023프로젝트 | 2023

Imagining a Carbon-Neutral Science Museum Through Futuring with Citizens시민과 함께 상상하는 탄소중립 과학관

Seven carbon-neutrality policy packages for Gwacheon National Science Museum, co-created with citizens, experts, and staff

시민·전문가·직원과 함께 만든 국립과천과학관 탄소중립 정책 패키지 7종

Read More ↗Read More ↗
How Did It Evolve? Developing a Policy Design Experiment for Sustainability Transitions of a National Museum of Modern and Contemporary Art

Master's thesis | 2023Master's thesis | 2023

EN only

How Did It Evolve? Developing a Policy Design Experiment for Sustainability Transitions of a National Museum of Modern and Contemporary ArtHow Did It Evolve? Developing a Policy Design Experiment for Sustainability Transitions of a National Museum of Modern and Contemporary Art

Hyori Lee

Hyori Lee

Read More ↗Read More ↗
Tailoring Government as a System Toolkit for Sustainability Transition of Gwacheon National Science Museum (GNSM)

Master's thesis | 2023Master's thesis | 2023

EN only

Tailoring Government as a System Toolkit for Sustainability Transition of Gwacheon National Science Museum (GNSM)Tailoring Government as a System Toolkit for Sustainability Transition of Gwacheon National Science Museum (GNSM)

Byeongkuk Kwak

Byeongkuk Kwak

Read More ↗Read More ↗
Prototyping as a Qualitative Inquiry

Master's thesis | 2022Master's thesis | 2022

EN only

Prototyping as a Qualitative Inquiry in Fuzzy Front-End of New Service DevelopmentPrototyping as a Qualitative Inquiry in Fuzzy Front-End of New Service Development

Seunghoon Lee

Seunghoon Lee

Read More ↗Read More ↗
A carbon-neutral art museum through speculation with future citizens

Project | 2022프로젝트 | 2022

A carbon-neutral art museum through speculation with future citizens시민과 함께 상상하는 국립현대미술관의 탄소중립

Futuring workshops with 164 citizens to imagine a carbon-neutral National Museum of Modern and Contemporary Art

시민 164명과 함께 상상한 국립현대미술관의 탄소중립 미래 워크숍

Read More ↗Read More ↗
Opportunities and Challenges in Establishing a Living Lab

Master's thesis | 2022Master's thesis | 2022

EN only

Opportunities and Challenges in Establishing a Living Lab for Mobility Innovation in Rural-Urban Fringe in Korea: a Design Lab's ExperienceOpportunities and Challenges in Establishing a Living Lab for Mobility Innovation in Rural-Urban Fringe in Korea: a Design Lab's Experience

Seongbeom Kim

Seongbeom Kim

Read More ↗Read More ↗
Beyond Mere Listening

Master's thesis | 2021Master's thesis | 2021

EN only

Beyond Mere Listening: A User Experience Record Manual to Improve Accessibility of Public Mobile Applications for the Visually ImpairedBeyond Mere Listening: A User Experience Record Manual to Improve Accessibility of Public Mobile Applications for the Visually Impaired

Sungwon Jang

Sungwon Jang

Read More ↗Read More ↗
Future-proofing community interpreting volunteerism

Project | 2021프로젝트 | 2021

Can human interpretation survive in an artificial intelligence jungle?인공지능 정글에서 사람의 통역이 살아남을 수 있을까?

Service concepts to future-proof bbb Korea's volunteer interpretation in the age of AI

AI 시대, bbb코리아 통역 봉사의 미래를 위한 서비스 컨셉

Read More ↗Read More ↗
Thoughts
My internship at New Design Studio

Kezia Odelia | 2022Kezia Odelia | 2022

EN only

My internship at New Design Studio and what I learnedMy internship at New Design Studio and what I learned

Lessons from two years as an intern at New Design Studio

Lessons from two years as an intern at New Design Studio

Read More ↗Read More ↗
아직은 잘 보여요. 내일은 모르죠 아무도.

장성원 | 2021장성원 | 2021

KR only

아직은 잘 보여요. 내일은 모르죠 아무도.아직은 잘 보여요. 내일은 모르죠 아무도.

누구나 겪을 수 있는 시각장애와 정보접근성에 대하여

누구나 겪을 수 있는 시각장애와 정보접근성에 대하여

Read More ↗Read More ↗
문제적 풍경 앞의 디자이너

이효리 | 2021이효리 | 2021

KR only

문제적 풍경 앞의 디자이너문제적 풍경 앞의 디자이너

키오스크 앞 노부부의 풍경에서 찾은 공공 서비스 디자이너의 역할

키오스크 앞 노부부의 풍경에서 찾은 공공 서비스 디자이너의 역할

Read More ↗Read More ↗
에세이 COVID-19

김성범 | 2021김성범 | 2021

KR only

에세이 | COVID-19가 바꿔 놓은 세상에서 사용자 조사를 해보다 1에세이 | COVID-19가 바꿔 놓은 세상에서 사용자 조사를 해보다 1

코로나 시대, 온라인 도구로 사용자 조사를 해 본 경험담

코로나 시대, 온라인 도구로 사용자 조사를 해 본 경험담

Read More ↗Read More ↗
곰에게 춤을 가르치지 마세요

이승훈 | 2021이승훈 | 2021

KR only

곰에게 춤을 가르치지 마세요.곰에게 춤을 가르치지 마세요.

앨런 쿠퍼의 책으로 다시 보는 퍼소나와 디자인 도구의 본질

앨런 쿠퍼의 책으로 다시 보는 퍼소나와 디자인 도구의 본질

Read More ↗Read More ↗
Less (confusion) is more

이승훈 | 2021이승훈 | 2021

KR only

Less (confusion) is moreLess (confusion) is more

도널드 노먼의 시선으로 다시 읽는 'Less is more'

도널드 노먼의 시선으로 다시 읽는 'Less is more'

Read More ↗Read More ↗
We are building culture and here it is

Seunghoon Lee | 2021Seunghoon Lee | 2021

EN only

We are building culture and here it is.We are building culture and here it is.

Writing a crew manual to build studio culture instead of rules

Writing a crew manual to build studio culture instead of rules

Read More ↗Read More ↗
Contact

Project Inquiry

프로젝트 문의

Project requests are welcome. Please send us an email that includes your project details, such as the aim, scope, schedule and budget.

예상 프로젝트의 목적, 범위, 일정, 예산 등 세부 문의사항을 담은 이메일을 다음 주소로 보내주세요.

Join us as a crew

상시모집 중

Undergraduate interns, master's students, doctoral students and post-doctoral researchers. If you are interested in joining us, please first check out our Crew Manual and drop your portfolio and CV to the following email address:

인턴, 석사 학생, 박사 학생, 박사후 연구원을 상시 모집하고 있습니다. 뉴 디자인 스튜디오에 합류하고 싶다면 우선 크루 매뉴얼을 살펴보고, 포트폴리오와 이력서를 다음 이메일 주소로 보내주세요:

Crew Manual ↗